{"id":7728,"date":"2019-12-14T05:34:00","date_gmt":"2019-12-14T10:34:00","guid":{"rendered":"https:\/\/ww2.georgiasouthern.edu\/news\/magazine\/?p=7728"},"modified":"2019-12-12T15:41:33","modified_gmt":"2019-12-12T20:41:33","slug":"is-there-a-winning-formula-behind-todays-pop-music","status":"publish","type":"post","link":"https:\/\/ww2.georgiasouthern.edu\/news\/magazine\/2019\/12\/14\/is-there-a-winning-formula-behind-todays-pop-music\/","title":{"rendered":"Is There a Winning Formula Behind Today\u2019s Pop Music?"},"content":{"rendered":"\n<p><strong><em>College of Arts and Humanities<\/em><\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignright size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ww2.georgiasouthern.edu\/news\/magazine\/wp-content\/uploads\/sites\/3\/research-music.jpg\" alt=\"\" class=\"wp-image-7729\" width=\"218\" height=\"235\" srcset=\"https:\/\/ww2.georgiasouthern.edu\/news\/magazine\/wp-content\/uploads\/sites\/3\/research-music.jpg 300w, https:\/\/ww2.georgiasouthern.edu\/news\/magazine\/wp-content\/uploads\/sites\/3\/research-music-93x100.jpg 93w\" sizes=\"auto, (max-width: 218px) 100vw, 218px\" \/><\/figure><\/div>\n\n\n\n<p>Quick answer&#8230; Yes, it seems there may be. The whole story is a bit more complex.<\/p>\n\n\n\n<p>Popular music exists within and often shapes the time in which it was written and released. Because of this, it\u2019s impossible to place a Beethoven Symphony or music by the Spice Girls in a different era and expect it to retain its popularity from when it was originally created.&nbsp;<\/p>\n\n\n\n<p>Artists like the Beatles have seemingly transcended a number of eras but many students these days don\u2019t know who they are or recognize their music at all. If the Beatles, widely regarded by many as the greatest band of all time, can be so quickly forgotten by subsequent generations, what chance does any musician have?&nbsp;<\/p>\n\n\n\n<p>Take Max Martin. If you haven\u2019t heard of him, that\u2019s partly by design. He has written or co-written songs for an extremely long list of popular artists from the past 20 years including the Backstreet Boys, Britney Spears, Katy Perry and Taylor Swift to name a few. Since his first hit in 1999, Martin has had 22 songs reach No.1 on the Billboard charts. The Beatles had 20.<\/p>\n\n\n\n<p>What Martin, and other successful songwriters, have in common with the Beatles is that they have both written some of the catchiest melodies in modern history \u2014 \u201cHey Jude,\u201d \u201cShake It Off,\u201d \u201cYesterday,\u201d \u201cRoar,\u201d \u201cLet It Be,\u201d \u201cCan\u2019t Stop the Feeling.\u201d Like them or not, these melodies worm their way into our subconscious begging for repeated plays. Artists are often so devoted to their melodies that words are invented, twisted around, and often placed without regard to meaning, to suit the melody.&nbsp;<\/p>\n\n\n\n<p>Think about some of your favorite songs\u2026 hear them playing in your head\u2026 why do you like them\u2026 and what did you hear first?&nbsp;<\/p>\n\n\n\n<p class=\"has-text-align-right\"><em>\u2014 Dan Haddad, Ph.D., Associate Director of Bands, Director of Athletic Bands&nbsp;<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>College of Arts and Humanities Quick answer&#8230; Yes, it seems there may be. The whole story is a bit more complex. Popular music exists within and often shapes the time in which it was written and released. Because of this, it\u2019s impossible to place a Beethoven Symphony or music by the Spice Girls in a [&hellip;]<\/p>\n","protected":false},"author":17,"featured_media":7729,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[62],"class_list":["post-7728","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-research","tag-fall-2019"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/ww2.georgiasouthern.edu\/news\/magazine\/wp-json\/wp\/v2\/posts\/7728","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ww2.georgiasouthern.edu\/news\/magazine\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ww2.georgiasouthern.edu\/news\/magazine\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ww2.georgiasouthern.edu\/news\/magazine\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/ww2.georgiasouthern.edu\/news\/magazine\/wp-json\/wp\/v2\/comments?post=7728"}],"version-history":[{"count":0,"href":"https:\/\/ww2.georgiasouthern.edu\/news\/magazine\/wp-json\/wp\/v2\/posts\/7728\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ww2.georgiasouthern.edu\/news\/magazine\/wp-json\/wp\/v2\/media\/7729"}],"wp:attachment":[{"href":"https:\/\/ww2.georgiasouthern.edu\/news\/magazine\/wp-json\/wp\/v2\/media?parent=7728"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ww2.georgiasouthern.edu\/news\/magazine\/wp-json\/wp\/v2\/categories?post=7728"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ww2.georgiasouthern.edu\/news\/magazine\/wp-json\/wp\/v2\/tags?post=7728"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}